SOLUM Newton Pro 4 Color 2.7 black

The SOLUM Newton Pro 4 Color 2.7 in black stands apart from conventional electronic shelf labels by combining a four-color E Ink display with an ultra-slim, energy-efficient design. Unlike monochrome alternatives, this label renders black, white, red, and yellow content, enabling retailers to highlight promotions, price changes, and product information with vivid clarity. Its 2.7-inch screen offers a crisp 240 x 176 resolution and a wide 180-degree viewing angle, ensuring readability from any aisle position. Powered by a replaceable coin cell battery, it delivers up to five years of maintenance-free operation, dramatically reducing labor costs and waste. The label communicates via a proprietary 2.4 GHz RF protocol with AES-128 encryption, integrating seamlessly into the SOLUM Newton Gateway ecosystem. With an IP54 rating, it withstands dust and water splashes, making it suitable for various retail environments. Mounting options include rail, shelf, stand, and hook accessories, providing flexibility for any store layout.

Highlights

• Four-color E Ink display (black, white, red, yellow) for eye-catching promotions
• 2.7-inch screen with 240 x 176 resolution and 180-degree viewing angle
• Ultra-low power consumption: up to 5 years on a single coin cell battery
• Secure 2.4 GHz RF communication with AES-128 encryption
• IP54 dust and water resistance for reliable in-store performance
• Compatible with SOLUM Newton Gateway for centralized management

In daily use

Retail staff can update prices and promotions across thousands of labels in minutes, eliminating manual paper tag replacement. The red and yellow colors draw attention to special offers, while the crisp black text ensures legibility. The label's fast refresh time of 1-2 seconds keeps information current without customer confusion. Its robust construction and long battery life mean minimal maintenance, allowing teams to focus on customer service rather than label upkeep.

Full specifications

• Display size: 2.7 inches
• Display technology: E Ink (Electronic Paper Display)
• Display colors: Black, White, Red, Yellow
• Display resolution: 240 x 176 pixels
• Viewing angle: 180 degrees
• Communication protocol: 2.4 GHz Proprietary RF (BLE-based)
• Battery type: Replaceable coin cell (e.g., CR2450)
• Estimated battery life: Up to 5 years (typical)
• Operating temperature: 0°C to 40°C (32°F to 104°F)
• Storage temperature: -20°C to 60°C (-4°F to 140°F)
• Bezel color: Black
• Mounting options: Rail, shelf, stand, hook via accessories
• Refresh time: ~1-2 seconds (full update)
• Water/dust resistance: IP54
• Processor: ARM Cortex-M series
• Memory: Integrated flash memory
• Security: AES-128 encryption
• Compatibility: SOLUM Newton Gateway System

Final note

The SOLUM Newton Pro 4 Color 2.7 is a future-proof investment for retailers seeking to modernize shelf-edge pricing and enhance the shopping experience with dynamic, colorful displays.