SOLUM Newton Pro 4 Color 11.6 black

Imagine a busy retail environment where price tags and product information need to be updated instantly across hundreds of shelves. The SOLUM Newton Pro 4 Color 11.6" Black ePaper Display makes this possible with its wireless connectivity and long battery life. This electronic shelf label (ESL) features a 4-color E Ink screen that displays black, white, red, and yellow, allowing for eye-catching promotions and clear pricing. It communicates via a proprietary 2.4GHz RF protocol, ensuring reliable updates even in large stores. Powered by two replaceable CR2450 coin cell batteries, it can last up to 10 years with typical usage (2 updates per day), drastically reducing maintenance. The display has a resolution of 960 x 540 pixels and a fast refresh time of under 1 second, so updates appear almost instantly. With a wide viewing angle of 180 degrees, information is easily readable from various positions. The device is built to operate in temperatures from 0°C to 40°C and can be stored in -20°C to 60°C. Security is handled with AES 128-bit encryption, and firmware updates can be done over-the-air (OTA). It meets multiple certifications including CE, FCC, IC, RCM, TELEC, KC, RoHS, and REACH. The sleek black bezel blends seamlessly into modern retail shelving. Mounting options are flexible with various accessories available separately, such as rails, stands, and hooks.

Key specifications

• Display: 11.6-inch E Ink ePaper, 4-color (black, white, red, yellow)
• Resolution: 960 x 540 pixels
• Communication: 2.4GHz RF (proprietary)
• Battery: 2x CR2450 lithium coin cells (replaceable), up to 10 years life
• Refresh time: < 1 second
• Viewing angle: 180 degrees
• Operating temperature: 0°C to 40°C
• Storage temperature: -20°C to 60°C
• Security: AES 128-bit encryption
• Firmware update: Over-the-Air (OTA)
• Certifications: CE, FCC, IC, RCM, TELEC, KC, RoHS, REACH
• Processor: ARM Cortex-M4
• Bezel color: Black

Why choose it

This ESL offers a perfect balance of performance and longevity. The 4-color display enables dynamic pricing and promotional strategies that can boost sales. Its ultra-low power consumption means you set it and forget it for years, saving time and labor costs. The robust wireless protocol ensures updates are delivered even in challenging environments with many devices. The wide operating temperature range makes it suitable for various retail settings, including refrigerated sections (though not below 0°C). The replaceable batteries extend the product's lifespan beyond the initial decade, providing excellent ROI.

Ideal use cases

• Retail stores: grocery, electronics, fashion, and more for pricing and promotions
• Warehouses: bin labeling and inventory management
• Healthcare: patient information boards or asset tracking
• Hospitality: menu boards and room signage
• Logistics: picking labels and shelf tags

Good to know

The SOLUM Newton Pro 4 Color is part of a comprehensive ESL ecosystem. It requires a compatible gateway or access point for communication, which is sold separately. Mounting accessories are also available to suit different shelf types. The device is designed for easy installation and replacement. For optimal battery life, keep the number of updates per day moderate. The display is not backlit, relying on ambient light like paper, which reduces eye strain and energy use. The black bezel provides a professional look that matches most retail fixtures.