Account Contact
Your Cart
Before you believe a bad review about us

We would like to respond openly to every negative review about us. Many are posted anonymously, so we cannot reach those customers directly. This open letter is our reply, and we would be grateful if you took a moment to read it.

But here is what a one-star review will never tell you:

  • We import from 70+ official distributors. That is why you pay far less than local retail — and why delivery takes longer. We publish the date before you pay, never after.
  • You can pay only when your goods land in Johannesburg. Pay on Arrival, no full payment up front. Ask yourself what scammer offers that.
  • Nobody has ever lost money with us. You get the product, or you get a refund. There is no third option, and there never has been.
  • We are part of the ITwork group — ten years trading in Europe, nine stores, thousands of positive reviews.
  • Johannesburg and Cape Town stores open this year — real shelves, real stock, walk in and buy the same day.

We are not satisfied with our review scores, and we are not going to fix them by hiding anything. We are fixing them by being faster, clearer and easier to reach than any reason to complain.

Read the full letter — photos and video of real shipments, and a straight answer to every accusation.

Problem with an order right now? Write to [email protected], [email protected] or [email protected] — answered the same business day. The letter also lists our group and store owners' contacts.
Know our brand? Leave an honest review, send us a screenshot, and pick a free gift — shipped free of charge within 1–2 business days.
Pay on delivery – no extra fees
Need help? Ask our AI
Loading...
Cart0 items - R0 0

  • Your shopping cart is empty!

0 0

DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver

DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
36 mo.
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
0 reviews • Write a review
R12,449
+R30 Reward
Experience a new level of visual comfort and productivity with this hub monitor certified by TÜV for 5-star eye comfort. Designed with extensive connectivity and the power of Thunderbolt 4. Unparalleled visual comfort Reduced eye strain: Built-in Ambient Light Sensor intellige... Read More
Add to Cart
Add to Wish List Compare this Product
Stock 50 Code 28902 Brand DELL Model DELL-U2724DE Warranty 3 Years

Shipping & Returns

Estimated delivery Thursday, October 22
You will be kept updated through our detailed tracking system
Payment options
EFTPayFastBank CardSnapScanZapperGoogle PayApple PayMobicredMoreTymePay on Arrival
Lenovo ThinkVision T24m-29 computer monitor 60.5 cm (23.8 inch) 1920 x 1080 pixels Full HD LCD Black
Quickview
Lenovo ThinkVision T24m-29 computer monitor 60.5 cm (23.8 inch) 1920 x 1080 pixels Full HD LCD Black
R6,867
Ex Tax:R5,971
Add to Cart Add to Wish List Compare this Product
AOC V5 CU34V5C/BK computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD LED Black
Quickview
AOC V5 CU34V5C/BK computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD LED Black
R10,751
Ex Tax:R9,349
Add to Cart Add to Wish List Compare this Product
AOC G4 CU34G4Z computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD LED Black, Red
Quickview
AOC G4 CU34G4Z computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD LED Black, Red
R12,205
Ex Tax:R10,613
Add to Cart Add to Wish List Compare this Product
ASUS ROG Strix XG32WCMS computer monitor 80 cm (31.5 inch) 2560 x 1440 pixels Quad HD LCD Black
Quickview
ASUS ROG Strix XG32WCMS computer monitor 80 cm (31.5 inch) 2560 x 1440 pixels Quad HD LCD Black
R15,261
Ex Tax:R13,271
Add to Cart Add to Wish List Compare this Product
ASUS ROG Strix OLED XG27ACDMS computer monitor 67.3 cm (26.5 inch) 2560 x 1440 pixels Quad HD QD-OLED Black
Quickview
ASUS ROG Strix OLED XG27ACDMS computer monitor 67.3 cm (26.5 inch) 2560 x 1440 pixels Quad HD QD-OLED Black
R14,092
Ex Tax:R12,254
Add to Cart Add to Wish List Compare this Product
ASUS TUF Gaming VG34VQL1B computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels UltraWide Quad HD LCD Black
Quickview
ASUS TUF Gaming VG34VQL1B computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels UltraWide Quad HD LCD Black
R11,272
Ex Tax:R9,802
Add to Cart Add to Wish List Compare this Product
Philips E Line 346E2CUAE/00 computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD+ LCD Black
Quickview
Philips E Line 346E2CUAE/00 computer monitor 86.4 cm (34 inch) 3440 x 1440 pixels Wide Quad HD+ LCD Black
R10,247
Ex Tax:R8,910
Add to Cart Add to Wish List Compare this Product
Philips 1000 series 27E2N1100L/00 computer monitor 68.6 cm (27 inch) 1920 x 1080 pixels Full HD LCD Black
Quickview
Philips 1000 series 27E2N1100L/00 computer monitor 68.6 cm (27 inch) 1920 x 1080 pixels Full HD LCD Black
R3,817
Ex Tax:R3,320
Add to Cart Add to Wish List Compare this Product
Samsung S80TB computer monitor 68.6 cm (27 inch) 3840 x 2160 pixels 4K Ultra HD LED Black
Quickview
Samsung S80TB computer monitor 68.6 cm (27 inch) 3840 x 2160 pixels 4K Ultra HD LED Black
R13,310
Ex Tax:R11,574
Add to Cart Add to Wish List Compare this Product
Samsung S40GD computer monitor 61 cm (24 inch) 1920 x 1080 pixels Full HD LCD Black
Quickview
Samsung S40GD computer monitor 61 cm (24 inch) 1920 x 1080 pixels Full HD LCD Black
R4,791
Ex Tax:R4,166
Add to Cart Add to Wish List Compare this Product
Experience a new level of visual comfort and productivity with this hub monitor certified by TÜV for 5-star eye comfort. Designed with extensive connectivity and the power of Thunderbolt 4.
Unparalleled visual comfort

Unparalleled visual comfort

Reduced eye strain: Built-in Ambient Light Sensor intelligently optimises brightness and colour temperature based on your surroundings.Improved ComfortView Plus: Reduces harmful blue light emissions to

Work vibrantly

Superior image quality: This IPS Black panel technology monitor has deeper blacks and greater gray colour level accuracy, delivering exceptional contrast (2000:1) across a wide viewing angle.Vivid, lifelike colour: Enjoy 1.07 billion colours and a wide colour coverage across industry standards, including 98% DCI-P3, 98% Display P3, 100% sRGB and 100% BT.709. Get colour calibration accuracy of Delta E < 2 (average) (sRGB, BT.709, Display P3, DCI-P3).
Work vibrantly
Single-cable convenience

Single-cable convenience

Single-cable convenience: Thunderbolt 4 transmits data and video signals at speeds of up to 40Gbps and delivers up to 90W of power to your PC.Stable connection: Enable fast Ethernet with speeds of up to 2.5GbE.

Reach peak productivity:

Reach peak productivity: Connect to two PC sources and Auto KVM will seamlessly switch controls over to the second connected PC. Use KVM (keyboard, video and mouse) features to control both PCs with a single keyboard and mouse.See more on one screen: View content from two PC sources with Picture-in-Picture (PiP) and Picture-by-Picture (PbP).
Reach peak productivity:
Extend your connectivity

Extend your connectivity

Extend your connectivity: Connect to more with DisplayPort 1.4, HDMI (HDCP 1.4)(supports up to QHD 2560 x 1440 120Hz TMDS, VRR as specified in HDMI 2.1), USB-A and USB-C ports that provide speeds of up to 10Gbps.

Connect with ease

Connect with ease: Simply plug in accessories and devices with a quick access USB-A port and a USB-C port that delivers up to 15W of power.
Connect with ease
Expand your perspective

Expand your perspective

Experience uncompromised picture quality by daisy chaining two monitors.

Designed for comfort

Fit your work style: Tilt, swivel, pivot and adjust the height of your monitor to work your way.Stay focused on your work: Our InfinityEdge screen provides a virtually borderless experience.Work beautifully: A premium platinum silver finish enhances any workspace.
Designed for comfort
Dell Colour Management

Dell Colour Management

Customisable colours: Easily calibrate your monitor’s colours with the new Dell Colour Management software , with Calman Verified certification.Tailored to you: Create, store, and manage ICC profiles on your computer dynamically through the software dashboard.Wide compatibility: Dell Colour Management software is compatible with multiple operating systems including Windows and macOS®.

Dell Display Manager

Easy management. Next-level productivity.Improved multitasking: Organise your screen with Easy Arrange and save profiles with Easy Arrange Memory.Easy navigation: Share a single keyboard, mouse and monitor between multiple PCs with USB KVM wizard . Quickly switch between PCs with the quick-access menu or hot keys.Smooth deployment: Manage your fleet of monitors with features that are automatic, comprehensive and compatible with several tools .Convenient customisation: Quickly access your favorite features and functions with the menu launcher and hot keys.
Dell Display Manager
Green thinking for today and tomorrow

Green thinking for today and tomorrow

Environmental standards: This monitor uses 85% PCR (post-consumer recyclable) plastic and 90% recycled aluminum in the design. It meets the latest environmental standards such as EnergyStar® and TCO Certified Edge and is EPEAT® Gold registered .Eco-conscious packaging: Dell monitors ship in boxes made with 100% renewable content that is also 100% recyclable .Energy conservation: Save energy with PowerNap , a feature that dims or puts your monitor to sleep when not in use.

How to use

Place the monitor on a stable surface or attach it to a VESA-compatible arm or bracket. Connect the display to a computer using a video cable supported by the host (or use Thunderbolt 4 / USB-C for video and data over a single cable). Plug peripherals into the built-in USB hub as needed. Adjust height, tilt and swivel on the stand to achieve a comfortable viewing position and calibrate display settings from the on-screen menu to match your workflow.

Recommendations

For best visual comfort, use the monitor at eye level with ambient lighting that avoids glare. When possible, connect via Thunderbolt 4 or USB-C to reduce cable clutter and enable peripheral connectivity through the monitor’s hub.

Key Highlights
  • Office productivity and multitasking
  • Professional applications requiring color-stable viewing angles
  • Workstations using Thunderbolt 4 or USB-C connectivity
  • Ergonomic desk setups with VESA mounts
  • Display diagonal: 27"
  • Resolution: 2560 x 1440 (Quad HD)
  • Panel type: IPS, LCD
  • Response time: 8 ms
  • Viewing angles: 178° / 178°
  • Brightness (typical): 350 cd/m²
  • Contrast ratio (typical): 2000:1
  • Pixel pitch: 0.233 x 0.233 mm
  • Built-in USB hub: Yes; USB Type-C downstream ports: 1
  • VESA mounting: Yes
  • Built-in speakers: No
  • Energy efficiency (SDR): F; Energy consumption per 1000 h (SDR): 24 kWh
  • Colours: Black, Silver
Specifications
AC (power) in
Yes
AC input frequency
50/60
AC input voltage
100 - 240
Adjustable height (max)
150 mm
AMD FreeSync
No
Anti-glare screen
Yes
Backlight type
Edge LED
Bezel width (bottom)
9.1 mm
Bezel width (side)
7.75 mm
Bezel width (top)
7.75 mm
Built-in camera
No
Built-in speaker(s)
No
Built-in USB hub
Yes
Cable lock slot
Yes
Cable lock slot type
Kensington
Cable management
Yes
Cables included
AC, DisplayPort, Thunderbolt, USB Type-A to USB Type-C
Carbon emissions, end-of-life (kg of CO2e)
6
Carbon emissions, energy usage (kg of CO2e)
182
Carbon emissions, logistics (kg of CO2e)
49
Carbon emissions, manufacturing (kg of CO2e)
412
Colour depth
8 bit
Colour gamut
98 %
Colour gamut standard
DCI-P3
Compliance certificates
RoHS
Contrast ratio (typical)
2000:1
Depth (with stand)
192.28 mm
Depth (without stand)
50.12 mm
Digital horizontal frequency
30 - 178
Digital vertical frequency
48 - 120
Display brightness (typical)
350 cd/m²
Display diagonal
27 "
Display diagonal (metric)
68.47 cm
Display number of colours
1.07 billion colours
Display resolution
2560 x 1440
Display technology
LCD
DisplayPort version
1.4
DisplayPorts quantity
2
Doesn't contain
PVC/BFR
Energy consumption (SDR) per 1000 hours
24 kWh
Energy efficiency class (HDR)
Not available
Energy efficiency class (SDR)
F
Ethernet LAN
Yes
Ethernet LAN (RJ-45) ports
0
European Product Registry for Energy Labelling (EPREL) code
1591641
Feet colour
Silver
Flicker-free technology
Yes
Front bezel colour
Black
HD type
Quad HD
HDCP
Yes
HDCP version
1.4
HDMI
Yes
HDMI ports quantity
1
HDMI version
2.1
Headphone out
Yes
Height (with stand)
535.58 mm
Height (without stand)
352.51 mm
Height adjustment
Yes
High Dynamic Range (HDR) supported
No
Input current
2.65
Low Blue Light technology
Yes
Market positioning
Business
Maximum refresh rate
120 Hz
Microphone in
No
Native aspect ratio
16:9
Non-operating altitude
5000 - 12192
Number of upstream ports
1
Number of USB Type-C upstream ports quantity
1
NVIDIA G-SYNC
No
On Screen Display (OSD)
Yes
Operating altitude
0 - 5000
Operating relative humidity (H-H)
10 - 80
Operating temperature (T-T)
0 - 40
Package weight
10210 g
PAIA version
1.3.2
Panel mounting interface
100 x 100
Panel type
IPS
PC Audio in
No
Pivot
Yes
Pivot angle
-90 - 90
Pixel density
108.97 ppi
Pixel pitch
0.233 x 0.233
Plug and Play
Yes
Power adapter included
Yes
Power consumption (max)
225 W
Power consumption (off)
0.3 W
Power consumption (standby)
0.5 W
Power consumption (typical)
24.4 W
Power supply type
Internal
Product colour
Black, Silver
Quick start guide
Yes
Remote control included
No
Response time
8 ms
Response time (fast)
5 ms
RJ-45 ports quantity
1
Screen shape
Flat
sRGB coverage (typical)
100 %
Stand included
Yes
Storage relative humidity (H-H)
5 - 90
Storage temperature (T-T)
-20 - 60
Stylus included
No
Supported graphics resolutions
640 x 480 (VGA), 720 x 400, 800 x 600 (SVGA), 1024 x 768 (XGA), 1152 x 864 (XGA+), 1280 x 1024 (SXGA), 1280 x 720 (HD 720), 1600 x 1200 (UXGA), 1600 x 900, 1920 x 1080 (HD 1080), 2048 x 1080, 2560 x 1440
Supported video modes
480p, 576p, 720p, 1080i, 1080p
Surface hardness
3H
Sustainability certificates
ENERGY STAR, TCO
Sustainability compliance
Yes
Swivel angle range
-45 - 45
Swivelling
Yes
Thunderbolt 4 ports quantity
2
Tilt adjustment
Yes
Tilt angle range
-5 - 21
Total carbon emissions, standard deviation (kg of CO2e)
152
Total carbon emissions, w/o use phase (kg of CO2e)
467
Total carbon footprint (kg of CO2e)
649
Touchscreen
No
USB Power Delivery (USB PD)
Yes
USB Power Delivery up to
90 W
USB Type-A downstream ports quantity
4
USB Type-C DisplayPort Alternate Mode
Yes
USB Type-C downstream ports quantity
1
USB upstream port type
USB Type-C
VESA mounting
Yes
Viewable size, horizontal
596.74 mm
Viewable size, vertical
335.66 mm
Viewing angle, horizontal
178 °
Viewing angle, vertical
178 °
Weight (with stand)
6980 g
Weight (without stand)
5230 g
Wi-Fi
No
Width (with stand)
612.24 mm
Width (without stand)
612.24 mm

Energy label

Open Energy label

PDF

Open PDF

Document

Open Document

Document

Open Document

Document

Open Document

Document

Open Document

Document

Open Document

Document

Open Document

Manual

Open Manual

Leaflet

Open Leaflet
Price history over the last 6 months
DELL UltraSharp U2724DE computer monitor 68.6 cm (27 inch) 2560 x 1440 pixels Quad HD LCD Black, Silver
Current
R12,449
Lowest
R7,939
Highest
R13,639
Change 24H
+R4,423   +55%
Week
+R4,480   +56%
Month
+R4,377   +54%

Independent reviews by tech media

itpro.comSasha
10/10

Verdict: If there's a stumbling block, then it's the price - spending the best part of £500 on a monitor is by no small investment, especially not if you're looking to fit out an office. And if you simply have to have a 4K resolution, then you'll need to take the...

Pros
  • Stylish, sensible design
  • Very good color accuracy in sRGB and P3
  • Generous connectivity and 90W power delivery
Cons
  • Backlighting could be better
  • No HDR support
Read the full review at itpro.com →

Popular products in this category

WhatsApp
Hi, I’m DistriNode’s AI assistant. I can help you find products, compare options, create quote PDFs, or open support requests.
Contact Us·14-Day Returns·Refund Policy·Warranty Returns·Delivery Information·Terms & Conditions·Privacy Policy