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Before you believe a bad review about us

We would like to respond openly to every negative review about us. Many are posted anonymously, so we cannot reach those customers directly. This open letter is our reply, and we would be grateful if you took a moment to read it.

But here is what a one-star review will never tell you:

  • We import from 70+ official distributors. That is why you pay far less than local retail — and why delivery takes longer. We publish the date before you pay, never after.
  • You can pay only when your goods land in Johannesburg. Pay on Arrival, no full payment up front. Ask yourself what scammer offers that.
  • Nobody has ever lost money with us. You get the product, or you get a refund. There is no third option, and there never has been.
  • We are part of the ITwork group — ten years trading in Europe, nine stores, thousands of positive reviews.
  • Johannesburg and Cape Town stores open this year — real shelves, real stock, walk in and buy the same day.

We are not satisfied with our review scores, and we are not going to fix them by hiding anything. We are fixing them by being faster, clearer and easier to reach than any reason to complain.

Read the full letter — photos and video of real shipments, and a straight answer to every accusation.

Problem with an order right now? Write to [email protected], [email protected] or [email protected] — answered the same business day. The letter also lists our group and store owners' contacts.
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Be Lucent Prism Sonic Electric Toothbrush (Vanilla Cream)

Be Lucent Prism Sonic Electric Toothbrush (Vanilla Cream)
Be Lucent Prism Sonic Electric Toothbrush (Vanilla Cream)
0 reviews • Write a review
R1,828
+R5 Reward
Experience a superior clean with the Be Lucent Prism Sonic Electric Toothbrush. Designed for modern oral care, this toothbrush combines powerful sonic technology with a sleek, ergonomic design. The vanilla cream finish adds a touch of elegance to your daily routine.AdvantagesThe Be Lucent Prism deli... Read More
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Stock 5 Code 3097958 Model 10413 Warranty 2 Years

Shipping & Returns

Estimated delivery Thursday, October 8
You will be kept updated through our detailed tracking system
Payment options
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Experience a superior clean with the Be Lucent Prism Sonic Electric Toothbrush. Designed for modern oral care, this toothbrush combines powerful sonic technology with a sleek, ergonomic design. The vanilla cream finish adds a touch of elegance to your daily routine.

Advantages

The Be Lucent Prism delivers up to 40,000 vibrations per minute, effectively removing plaque and promoting healthier gums. With five brushing modes (Clean, White, Polish, Gum Care, Sensitive), you can customize your brushing experience. The built-in smart timer ensures you brush for the recommended two minutes, while the 30-second interval timer helps you focus on each quadrant of your mouth. The long-lasting lithium-ion battery provides up to 60 days of use on a single charge, and the USB-C charging makes it convenient to recharge anywhere. IPX7 water resistance allows for safe use in the shower and easy rinsing.

Suitable for

  • Adults seeking an effective and gentle electric toothbrush
  • Individuals with sensitive teeth or gums (Sensitive mode)
  • Travelers who need a long battery life and travel case
  • Anyone looking to upgrade from manual brushing

Key specifications

  • Brushing Technology: Sonic Vibrations
  • Vibrations Per Minute: Up to 40,000 VPM
  • Brushing Modes: 5 (Clean, White, Polish, Gum Care, Sensitive)
  • Smart Timer: 2-minute
  • Interval Timer: 30-second quadrant timer
  • Battery Type: Rechargeable Lithium-ion
  • Battery Life: Up to 60 days (based on 2x2 min daily use)
  • Charging Method: USB-C
  • Charging Time: Approx. 4 hours
  • Water Resistance: IPX7
  • Included Brush Heads: 2
  • Travel Case: Yes
  • Bristle Material: DuPont Nylon
  • Handle Material: ABS Plastic
  • Indicator Lights: Mode indicator, Battery indicator
  • Automatic Shut-off: Yes (after 2 minutes)

Recommendations

For optimal results, replace brush heads every 3 months. The travel case is perfect for keeping your toothbrush clean and protected on the go. This toothbrush is suitable for daily use and is a great gift for anyone prioritizing oral health.

Specifications
Battery Average Run Time
60 days
Battery technology
Lithium-ion
Brand
Be
Category
Electric Toothbrush
EAN
7350147430165
External Color
Vanilla Cream
Features
Timer, Travel Case
In the Box
1 Toothbrush Handle, 2 Brush Heads, 1 Travel Case, 1 USB-C Charging Cable, 1 Manual
Marketing Model Name
Prism
Model
10413
MPN
10413
Product colour
Vanilla Cream
Product type
Sonic Electric Toothbrush
Protection Standarts
IPX7
Toothbrush type
Sonic Toothbrush
Weight
0.6 kg
Price history over the last 6 months
Be Lucent Prism Sonic Electric Toothbrush (Vanilla Cream)
Current
R1,828
Lowest
R1,560
Highest
R1,828
Change 24H
+R248   +16%
Week
+R257   +16%
Month
+R245   +15%

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