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Before you believe a bad review about us

We would like to respond openly to every negative review about us. Many are posted anonymously, so we cannot reach those customers directly. This open letter is our reply, and we would be grateful if you took a moment to read it.

But here is what a one-star review will never tell you:

  • We import from 70+ official distributors. That is why you pay far less than local retail — and why delivery takes longer. We publish the date before you pay, never after.
  • You can pay only when your goods land in Johannesburg. Pay on Arrival, no full payment up front. Ask yourself what scammer offers that.
  • Nobody has ever lost money with us. You get the product, or you get a refund. There is no third option, and there never has been.
  • We are part of the ITwork group — ten years trading in Europe, nine stores, thousands of positive reviews.
  • Johannesburg and Cape Town stores open this year — real shelves, real stock, walk in and buy the same day.

We are not satisfied with our review scores, and we are not going to fix them by hiding anything. We are fixing them by being faster, clearer and easier to reach than any reason to complain.

Read the full letter — photos and video of real shipments, and a straight answer to every accusation.

Problem with an order right now? Write to [email protected], [email protected] or [email protected] — answered the same business day. The letter also lists our group and store owners' contacts.
Know our brand? Leave an honest review, send us a screenshot, and pick a free gift — shipped free of charge within 1–2 business days.
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Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a

Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
0 reviews • Write a review
R12,400
+R49 Reward
The Apple iPad Air 2025 7th Generation combines the powerful M3 chip with a stunning 11-inch Liquid Retina display, delivering exceptional performance for creativity, productivity, and entertainment. Designed in a vibrant purple finish, this tablet offers seamless multitasking, advanced connectivity... Read More
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Stock 2 Code 30522 Brand Apple Model 527927 Warranty 2 Years

Shipping & Returns

Estimated delivery Thursday, October 29
You will be kept updated through our detailed tracking system
Payment options
EFTPayFastBank CardSnapScanZapperGoogle PayApple PayMobicredMoreTymePay on Arrival
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The Apple iPad Air 2025 7th Generation combines the powerful M3 chip with a stunning 11-inch Liquid Retina display, delivering exceptional performance for creativity, productivity, and entertainment. Designed in a vibrant purple finish, this tablet offers seamless multitasking, advanced connectivity, and support for Apple Pencil Pro and Magic Keyboard.

Key features

  • 11-inch Liquid Retina display with 2360 x 1640 pixel resolution and LED technology for vivid, true-to-life visuals
  • Apple M3 chip with 8GB memory for blazing-fast performance and smooth multitasking
  • 128GB internal storage for ample space for apps, files, and media
  • 12MP rear camera and 12MP front camera for high-quality photos and video calls
  • Wi-Fi 6E (802.11ax) support for ultra-fast wireless connectivity
  • Runs iPadOS 18 with built-in support for Apple Intelligence features
  • Lightweight design at 460g, compatible with Apple Pencil Pro, Magic Keyboard, and Smart Folio
Specifications
AC adapter included
No
Accelerometer
Yes
AirPlay
Yes
Ambient light sensor
Yes
Anti-reflective coating
Yes
Apple Intelligence
Yes
Archive formats supported
Zip
Assisted GPS (A-GPS)
No
Audio formats supported
MP3
Auto focus
Yes
Barometer
Yes
Battery capacity
28.93 Wh
Battery technology
Lithium Polymer (LiPo)
Bluetooth
Yes
Bluetooth version
5.3
Brand
Apple
Brand specific technologies
True Tone, Wide color (P3)
Browsing time (Wi-Fi)
10 h
Burst mode
Yes
Cables included
USB Type-C
Camera High Dynamic Range (HDR) mode
Yes
Camera image formats supported
HEIF, JPEG
Camera video formats supported
H.264, HEVC
Card reader integrated
No
Category
Tablets
Center Stage
Yes
Cinematic video stabilization
Yes
Combo headphone/mic port
No
Continuous video playback time
10 h
Coprocessor
Yes
Coprocessor cores
16
Coprocessor model
Neural Engine
Depth
6.1 mm
Device type
Mobile tablet
Digital zoom
5x
Display brightness
500 cd/m²
Display diagonal
27.9 cm (11")
Display resolution
2360 x 1640 pixels
Display technology
LED
Display technology marketing name
Liquid Retina
Docking connector type
Magnetic
Document formats supported
ICS
Doesn't contain
Arsenic
Dolby technologies
Dolby Digital
EAN
195949998034
Efficient cores
4
Electronic compass
Yes
Fingerprint reader
Yes
Fingerprint resistant
Yes
Form factor
Slate
Front camera
Yes
Front camera aperture number
2
Front camera resolution (numeric)
12 MP
Geotagging
Yes
GPS (satellite)
No
Graphics card cores
9
Graphics card family
Apple
Gyroscope
Yes
Height
247.6 mm
High Dynamic Range (HDR) supported
Yes
High Dynamic Range (HDR) technology
Dolby Vision, High Dynamic Range 10 (HDR10), High Dynamic Range 10+ (HDR10 Plus), Hybrid Log-Gamma (HLG), Smart HDR 4
Housing material
Aluminium
iBeacon
Yes
Image formats supported
GIF
Image stabilizer
Yes
Internal memory
8 GB
Internal storage capacity
128 GB
Laminated display
Yes
LED backlight
Yes
Lens correction
Yes
Lens cover material
Sapphire crystal
Mac compatibility
Yes
Mac operating systems supported
Mac OS X 11.0 Big Sur
Material
Aluminium
Maximum video resolution
3840 x 2160 pixels
Microphone modes
Voice Isolation, Wide Spectrum
MIMO
Yes
Mobile network connection
No
Mobile network generation
Not supported
Model
527927
MPN
49818
Native aspect ratio
4:3
Near Field Communication (NFC)
No
Number of built-in speakers
2
Number of microphones
2
Oleophobic coating
Yes
Operating altitude
0 - 3000 m
Operating relative humidity (H-H)
5 - 95%
Operating system installed
iPadOS 18
Operating temperature (T-T)
0 - 35 °C
Package depth
261 mm
Package height
33 mm
Package weight
750 g
Package width
192 mm
Panel type
IPS
Panorama
Yes
Performance cores
4
Pixel density
264 ppi
Platform
iPadOS
Playback zoom
Yes
Portrait mode
Yes
Position location
Yes
Processor cores
8
Processor family
Apple M
Processor generation
Apple M 3rd Gen
Processor manufacturer
Apple
Processor model
M3
Product colour
Purple
Product type
Display
Ray tracing acceleration
Yes
Rear camera aperture number
1.8
Rear camera lens elements
5-element lens
Rear camera resolution (numeric)
12 MP
Rear camera type
Single camera
Resolution
1920 x 1080
Resolution at capture speed
1920x1080@240fps
Rounded display corners
Yes
Screen flash
Yes
Screen sharing
Yes
SIM card type
No
Size
178.5 mm
Slow motion mode
Yes
Spatial audio
Yes
Storage media
Flash
Storage temperature (T-T)
-20 - 45 °C
Sustainability certificates
ENERGY STAR
Time lapse mode
Yes
Top Wi-Fi standard
Wi-Fi 6E (802.11ax)
Touch technology
Multi-touch
USB 3.2 Gen 2 (3.1 Gen 2) Type-C ports quantity
1
USB Type-C charging port
Yes
USB Type-C DisplayPort Alternate Mode
Yes
Video call
Yes
Video capturing speed
240 fps
Video decode engine
Yes
Video encode engine
Yes
Video formats supported
AV1
Video mirroring
Yes
Video recording
Yes
Video recording modes
2160p
Virtual assistant
Apple Siri
Voice call
Yes
Weight
460 g
Wi-Fi positioning
Yes
Width
178.5 mm
Windows operating systems supported
Windows 10 IoT Enterprise
Price history over the last 6 months
Apple iPad Air 2025 7Gen 11 inch 128GB M3 Purple ITA MCA04TY/a
Current
R12,400
Lowest
R11,413
Highest
R14,197
Change 24H
-R64   -1%
Week
-R6   0%
Month
-R1,588   -11%

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