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Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black

Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
Sony FWD-50S35 TV 127 cm (50 inch) 4K Ultra HD Smart TV Wi-Fi Black
R25,044
Introducing the BRAVIA 3, with natural, bright colour for real-life pictures.See billions of bright, natural colours on this TV, as our Triluminos Pro display unleashes vibrant colour in your living room, complete with real-life texture. Using the power of AI, our 4K HDR X1 Processor upscales even o... Read More
Stock Out Of Stock Code 881543 Brand Sony Model FWD-50S35 Warranty 2 Years

Shipping & Returns

Estimated delivery Wednesday, October 21
You will be kept updated through our detailed tracking system
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Introducing the BRAVIA 3, with natural, bright colour for real-life pictures.

See billions of bright, natural colours on this TV, as our Triluminos Pro display unleashes vibrant colour in your living room, complete with real-life texture. Using the power of AI, our 4K HDR X1 Processor upscales even old movies to near 4K quality and our XR Clear Image technology breathes new life into every pixel.

Dolby Vision is a technology you’d usually find at the cinema, available on the BRAVIA 3, so you can enjoy cinematic detail, contrast, and colour - at home.

And to experience its full cinematic prowess from the get-go, you’re invited to redeem 5 movies and 12 months of unlimited streaming on SONY PICTURES CORE - our exclusive movie app that features high-quality Pure Stream technology, a vast IMAX Enhanced library, and more.(1)

The sound on this Direct LED TV is powerful too, with our innovative X-Balanced Speaker ensuring crystal-clear dialogue and deep bass that is perfect for movies, as well as sports, games, and music.

For gamers, our Game Menu puts everything needed to win in one place.(2) ALLM and eARC are included, and if you want more, pair with a PlayStation 5 to unlock extra gaming features.(3)

With its sleek look and compact screen sizes, the BRAVIA 3 is designed to suit any room. Use it as a second TV in the bedroom and you can make use of the Calm Picture Mode, which lowers the brightness and displays softer colours and contrast. The PS Remote Play app allows you to use the BRAVIA 3 as a gaming TV, without physically needing to move your console.(4)

Browse 400,000+ movies and TV episodes from across your streaming services on this Google TV, along with 10,000+ apps and games.(5) Enjoy Voice Control (6) with Google Assistant and share content from your other devices on the big screen using Google Cast built-in (7) and Apple AirPlay 2.(8)

The Eco Dashboard 2 will give you full control over your energy settings - and could even help save money on your energy bills.(9)

Triluminous Pro
See billions of bright, natural colours on the BRAVIA 3. From deep shades that ooze atmosphere, to exhilarating highlights, our Triluminos Pro display brings vibrant colour into your living room, complete with real-life texture. Whether you’re watching a fantasy epic or a gritty documentary, you’ll feel part of every world.

X1 Processor
This realism is achieved by our AI-powered 4K HDR X1 Processor. In fact, even old movies are given new life as our XR Clear Image technology upscales every pixel to near 4K quality. It ensures the original content’s natural textures and details shine through, while using dynamic frame analysis and zone division to minimise unwanted noise. The result is crystal-clear entertainment, refined and lifelike.

Dolby Vision
Dolby Vision is a technology you’d usually find at the cinema, available at home on the BRAVIA 3. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.

Clear dialogue & deep bass
The sound is powerful, with crystal-clear dialogue and deep, atmospheric bass – perfect for movies, as well as sports, games, and music.

X-balanced speaker
The diaphragm of our X-Balanced Speaker unit has been uniquely shaped to reduce distortion, making this impeccable sound resolution possible.
Compact & sleek
With its sleek look and compact screen sizes, the BRAVIA 3 is designed to suit any room and any interior style.

With its sleek look and compact screen sizes, the BRAVIA 3 is designed to suit any room and any interior style. It includes a 2-way TV stand, providing you the flexibility to place it on smaller furniture in the narrow position or in a wide position to fit your soundbar.

Calm Picture Mode
If using it as a second TV in the bedroom, make use of the Calm Picture Mode, which lowers the brightness and displays softer colours and contrast. If using it for gaming, the PS Remote Play app will allow you to connect to your PS5 or PS4 remotely, without moving the console from another room - or even another location altogether!

Remote control
The remote control is not only compact and easy to clean, but it’s made from approximately 80% recycled plastic too.

Google TV
On this Google TV, everything you stream is available on one screen. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the action.

Google Assistant
With Google Assistant, you can control the TV using your voice – and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, or get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.

Content share
And with Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight onto the big screen.

Eco Dashboard 2
To monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place.

Game Menu
Enjoy invincible gaming on the BRAVIA 3.

The Game Menu puts everything needed to win in one place. Here, you can quickly check your status, fine-tune settings, access assist functions, and more.

AALM & eARC
Auto Low Latency Mode (ALLM) and eARC are available, ensuring smooth, clear, and responsive gameplay.

Gaming Features
And PlayStation gamers can unlock extra exclusive gaming features. For example, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness; and with PS Remote Play, play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires.

Dolby Vision
Dolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.

PrimeSupport
PrimeSupport: Our professional service package
You enjoy all the fantastic picture & sound quality of our consumer TV range, combined with the added peace of mind of our PrimeSupport Professional Service package and after sales support which includes:
- Access to our Elite helpdesk for integrator-focused, knowledgeable technical support
- Advanced Exchange of any faulty products, with technical assistance for swap & install on premise, wherever possible
-3 years standard cover , with option to extend by additional 2 years.

Disclaimers:
(1) Availability varies by title, territory and device.
(2) Available functions may vary depending on model, region, or country.
(3) PS5® system sold separately. Design and specifications are subject to change without notice. “PlayStation” and “PS5" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.
(4) A PS4™ or PS5® console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband internet with at least 5Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15Mbps is recommended using either Wi-Fi or mobile data connection. Titles that require a VR headset (PlayStation®VR or PlayStation®VR2) or additional peripherals (other than a DUALSHOCK®4, DualSense™, or DualSense Edge™ wireless controller) are not compatible with PS Remote Play.
(5) Some apps, contents and/or features may not be available in all countries. Subject to availability. User must connect to a Google Account to use certain advertised features.Google TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.
(6) User must accept Google Terms of Service ( http://www.google.com/policies/terms/ ), Play Terms of Service ( https://play.google.com/intl/en-US_us/about/play-terms/index.html ) and Privacy Policy ( http://www.google.com/policies/privacy/ ) to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information; https://www.sony.net/tv-hf-ww/. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language. Features will be available via a future firmware update.
(7) Casting optimised for selected services only. Google Cast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app.
(8) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions. To use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.
(9) Power consumption is approximate and may differ from the actual value.

How to use

Place the TV on a stable stand or mount it to a compatible wall bracket following the manufacturer's mounting guidelines. Connect an aerial or cable feed to the tuner input to receive broadcast channels, then run the initial channel scan from the TV menu to store available stations. For streaming and external sources, connect devices via available HDMI or USB ports and select the corresponding input from the on-screen source menu. Adjust picture and sound settings using the menu to match room lighting and listening preferences.

Recommendations

For best results, position the screen at eye level when seated and avoid direct sunlight on the panel to reduce reflections. Use the built-in tuner according to local broadcast standards and consider a wired network connection or a compatible external adapter for more stable streaming performance.

Key Highlights
  • Home living rooms and family rooms for TV viewing and streaming
  • Office break rooms or meeting areas requiring a large display
  • Public waiting areas or reception spaces where reliable broadcast reception is needed
  • Secondary screens for light digital signage or information displays
  • Screen size: 50 inches diagonal
  • Resolution: Ultra HD 3840 x 2160 pixels (4K)
  • Panel type: LED backlit LCD
  • Integrated tuner: built-in broadcast tuner for direct TV reception
  • Typical use: home entertainment, streaming, broadcast TV
  • Physical design: slim profile suitable for wall mounting or stand placement
Specifications
Apple AirPlay 2 support
Yes
Audio formats supported
AAC, AC4, FLAC, LPCM, MP3, OGG, WAV, WMA
Backlight dimming technology
Frame Dimming
Cables included
AC
Clock function
Yes
Depth (with stand)
267 mm
Depth (without stand)
70 mm
Display diagonal
127 cm (50")
Display diagonal (metric)
126 cm
Display resolution
3840 x 2160 pixels
Display technology
LCD
Dolby Vision
Yes
Dynamic backlight control
Yes
Energy saving mode
Yes
Enhanced Audio Return Channel (eARC)
Yes
Ethernet LAN
Yes
Ethernet LAN (RJ-45) ports
1
Game features
Auto Low Latency Mode (ALLM)
HD type
4K Ultra HD
HDCP
Yes
HDCP version
2.3
HDMI ports quantity
4
Height (with stand)
714 mm
Height (without stand)
649 mm
High Dynamic Range (HDR) supported
Yes
High Dynamic Range (HDR) technology
Dolby Vision, High Dynamic Range 10 (HDR10), Hybrid Log-Gamma (HLG)
Image formats supported
JPEG
Internet TV
Yes
LED backlight
Yes
LED backlighting type
Direct-LED
Motion interpolation technology
Motionflow XR
Native aspect ratio
16:9
Native refresh rate
60 Hz
Number of speakers
2
On/Off timer
Yes
Operating system installed
Android TV
Operating system version
12
Package depth
141 mm
Package height
782 mm
Package type
Box
Package weight
17 kg
Package width
1225 mm
Panel mounting interface
200 x 200 mm
Picture processing technology
Sony 4K HDR Processor X1, Sony 4K X-Reality PRO, Sony Triluminos Pro
Power consumption (standby)
0.5 W
Power consumption (typical)
145 W
Product colour
Black
RMS rated power
20 W
Screen shape
Flat
Sleep timer
Yes
Smart TV
Yes
Sony technologies (AV/TV)
4K X-Reality Pro, Auto Genre Picture Mode, Auto HDR Tone Mapping, Chromecast Built-in, Eco Dashboard, Google Assistant, Google TV, Motionflow XR, X-Balanced Speaker
Speaker direction
Down firing
Stand colour
Black
Stand type
Legs stand
Supported graphics resolutions
3840 x 2160, 4096 x 2160
Supported video modes
480p, 576p, 720p, 1080i, 1080p, 2160p
Total storage capacity
16 GB
USB 2.0 ports quantity
2
VESA mounting
Yes
Video apps
Google TV
Video compression formats
MPEG1
Video formats supported
3GPP, AV1, AVC, AVS, HEVC, MKV, MOV, MP4, MPEG1, MPEG2, MPEG2-PS, MPEG2-TS, MPEG4, VP8, WEBM, WMV
Viewing angle, horizontal
178°
Viewing angle, vertical
178°
Weight (with stand)
12.3 kg
Weight (without stand)
12.3 kg
Wi-Fi
Yes
Wi-Fi certified
Yes
Width (with stand)
1119 mm
Width (without stand)
1119 mm
Works with the Google Assistant
Yes

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